Zodiac in the Cloud

An online party-experience where astrology became a playful language for strangers to meet, perform, and connect through the screen.

Zodiac in the Cloud expanded the Love is in the Cloud universe by using astrology as a shared code for digital intimacy. Commissioned by Ambev and Beats, the experience invited participants to treat signs, archetypes, and performance as tools for curiosity, self-expression, and unexpected connection at a distance.

The online episode brought together invited participants, audiovisual direction, graphic identity, and live facilitation in a virtual party shaped by zodiac signs. Through guided interactions and playful rituals, guests used astrology as an excuse to be seen, to perform fragments of themselves, and to meet others inside a digital environment built for affection and surprise.